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About
Fulcrum

We help you accelerate

Fulcrum Group was born out of a deep passion for technology. 

We started our journey in 2019 with one goal: help tech innovators accelerate.  

That’s why leading B2B tech companies trust us when they want to stand out, resonate, and break through. 

What we do for you

We make it easy for you to create authentic and impactful connections at every touch point along your buyer’s journey. Fulcrum does this by bridging the gap between the innovative products you build and the audiences you want to reach.  

Our instant-on and stress-free tech marketing consulting services help you reach more of your target audience, drive meaningful demand, and turn your prospects into customers faster. 

Rather than spending time on random acts of marketing, you can focus on winning new business and growing your fans. 

Rapid results, not random acts

You don’t want more wasteful random acts of marketing. You need to accelerate your go-to-market. That’s why we specialize in tech marketing and go-to-market strategy consulting services designed to meet the unique needs of B2B tech companies.  

Fulcrum offers a fast path for marketing and sales leaders to reach your revenue goals. Quickly tap into expertise when you need it most: right now! 

Our approach is why our clients consider the Fulcrum Group a trusted advisor.  

We help them accelerate sales, revenue, and adoption. We can do the same for you. 

Your team

Ian Hameroff

Founder and CEO

Andy O’Donald

Director of Delivery

Natalie Kalin

Associate Product Marketing Consultant

Paula Gorman

Client Success Manager

Caitlin Rossow

Executive Assistant

Rachel Yunker

Client Project Manager